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Huawei Catches Up to Apple in the Global Smartwatch Market

Huawei vs Apple smartwatch market

According to industry analysts, Huawei has achieved a 25% share of the wearable device market, matching Apple in revenue. In terms of units sold, the company took second place behind unbranded products, which lead with 37%. Over a six-month period, 3.4 million devices were sold, generating significant revenue.

The large share of unbranded model sales indicates strong demand for affordable solutions, which is particularly attractive to first-time wearable users.

Industry data shows the smartwatch market contracted by 9% in units sold and 4% in revenue. Huawei's share increased by 5 percentage points to 18%, securing third place. The market leaders remain unbranded products and Xiaomi with 37% and 20% shares respectively.

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